Aiming to generate an idea in which private enterprises find an extraordinary and profitable promotional jeans, which can be easily remembered, that generated royalty from potential consumers, while making a commitment to education and culture sharing with popular sectors, Cinepop is born.

Promotional means in which investors, experts in MOVIES, COMMERCE and ADVERTISING, join together in order to create a business and social project, all in one. A project allowing to make THE MOVIES ACCESSIBLE TO EVERYONE, to those who, for different reasons, have no access to conventional movie theaters.


Cinepop is a profitable project for the associated brands, which allows them to make a commitment with low-income sectors of the Mexican society, while generating loyalty from consumers towards them, achieving immediate results linked to sales.
 
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